An Act establishing a tax for online advertising
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| Committee | Recommendation | Vote |
|---|---|---|
| J26 | Accompanied | — |
| Bill | Title | Status |
|---|---|---|
| H3126 | An Act establishing a tax for online advertising | Active |
Chapter 63 of the General Laws is hereby amended by adding the following section:-
(a) As used in this section the following terms shall, unless the context clearly requires otherwise, have the following meanings: “Digital advertising services”, advertisement services on a digital interface, including advertisements in the form of banner advertising, search engine advertising, interstitial advertising and other comparable advertising services. “Digital interface”, any type of software, including a website, part of a website or an application that a user may access. “IP address”, a unique string of characters assigned to each device connected to a computer network using the Internet Protocol for communication. “User”, an individual who accesses a digital interface using a device with an IP address. (b) There shall be assessed and levied in each calendar year an excise on the sale of digital advertising services provided within the commonwealth. A digital advertising service shall be deemed to have been provided within the commonwealth if it is received on a user’s device having an IP address located within the commonwealth. (c) Persons with revenue from digital advertising services provided within the commonwealth shall remit the excise described in subsection (b) to the commissioner of revenue on a monthly basis. (d) The excise shall be assessed at a rate equal to 6.25 per cent of the person’s annual gross revenue from digital advertising services provided within the commonwealth. The first $1 million in revenue from digital advertising services provided within the commonwealth annually shall be exempt from the excise imposed by this section.
Chapter 63 of the General Laws is hereby amended by adding the following section:- Section 82. (a) As used in this section the following terms shall, unless the context clearly requires otherwise, have the following meanings: “Digital advertising services”, advertisement services on a digital interface, including advertisements in the form of banner advertising, search engine advertising, interstitial advertising and other comparable advertising services. “Digital interface”, any type of software, including a website, part of a website or an application that a user may access. “IP address”, a unique string of characters assigned to each device connected to a computer network using the Internet Protocol for communication. “User”, an individual who accesses a digital interface using a device with an IP address. (b) There shall be assessed and levied in each calendar year an excise on the sale of digital advertising services provided within the commonwealth. A digital advertising service shall be deemed to have been provided within the commonwealth if it is received on a user’s device having an IP address located within the commonwealth. (c) Persons with revenue from digital advertising services provided within the commonwealth shall remit the excise described in subsection (b) to the commissioner of revenue on a monthly basis. (d) The excise shall be assessed at a rate equal to 6.25 per cent of the person’s annual gross revenue from digital advertising services provided within the commonwealth. The first $1 million in revenue from digital advertising services provided within the commonwealth annually shall be exempt from the excise imposed by this section.